ProTalk: The Strategic Creative: Make Magic in Your Career, by Nakita Pope
You have a brand whether you are being strategic about it or not. Often we are so focused on branding our clients and their businesses that we don’t take the time to be strategic about our own. In this session, you will learn some key elements to building a personal or business brand as a creative. How you set goals, create a lane for yourself, tell your story, and build community makes you who you are. Whether you are an employee, freelancer, or business owner, having a brand that represents you authentically IS the magic, and it will give you the creative career of your dreams!
Nakita M. Pope is the Chief Chick and Principal Brand Strategist of Branding Chicks, a boutique branding agency in Atlanta, GA, with clients all over the United States. Branding Chicks specializes in brand strategy, development, consulting, and management for femme-owned businesses and femme-focused brands. She helps clients narrow their focus, gives their brands a voice, slingshot their confidence, and clarifies their message to resonate directly with their audiences. She also helps businesses large and small to brand or re-brand to attract and grow customer bases for new products and professional services through custom, creative, relevant brand-promoting strategies. Over the past 25 years, she has worked as a brand strategist, graphic designer, creative director, and brand manager, giving her experiences that inform how she works with her clients. Her passion for brand strategy also extends to her advertising strategy, branding, and design professorship at The Creative Circus for 13 years. In 2019 she also took on an additional role as their Diversity & Inclusion Advisor and, a year later, the Design Department Senior Advisor role. In 2020 she was named one of Graphic Design USA Magazine’s People to Watch.
Followed by SheTalk – an informal topical group chat
Empowering women marketers to overcome workplace biases through conversations that build trust.
Join us for an engaging conversation with renowned Conversational Leadership Strategist and Interactive Global Speaker Bev Handcock. Bev will delve into common hypothetical scenarios that women marketers face and demonstrate how we can navigate these challenges with empathy, open conversation, and trust-building techniques. Through practical examples and interactive discussions, attendees will gain valuable insights and actionable strategies to confidently and effectively lead as a marketing professional.
How gender and racial biases create fear in the workplace
How to listen to your internal voice to uncover biases
How to reframe the fight, flight or freeze response into compassion and empathy
How to clear the way for ongoing two-way communication that builds trust
Presentation duration: 20 mins, followed by a Q&A session.
Take advantage of the opportunity to up your communication game!
About Bev: Bev Handcock is Conversational Leadership Strategist and Interactive Global Speaker. Bev has carved out a distinctive niche, unveiling the power of authentic, open dialogue that bridges worlds through conversations. As a South African, she believes there is a magical and wise truth in the language and practice of UBUNTU – a word that describes our humanity. Translated literally, it means, ‘I am because we are.’ Bev uses coaching, leadership, and conversational intelligence skills to catalyze conversational transformation in families, teams, organizations, nations, and the planet. There has never been a time when leaders must communicate with compassion and power. Bev has honed her craft to become a beacon of inspiration and a trusted communications coach for countless leaders and aspiring professionals worldwide.
Using compassion as a lens, this talk looks at how burnout impacts the social fabric of our workplaces, homes, and communities.
The MarketHER Group welcomes Carleen Hicks to the community. Carleen will offer ProTalks and workshops to support members in learning strategies to better cope with work stress and create a work-life they love.
Burnout is a word we hear often, but there’s a big difference between using it as an adjective and living with the harm burnout creates in bodies and minds.
Using compassion as a lens, this talk looks at how burnout impacts the social fabric of our workplaces, homes, and communities. It looks at the risk and signs of burnout and ways to step out of the burnout cycle. Whether impacted by burnout or not, your audience leaves with burnout risk awareness they can take back to their workplaces and homes, creating much-needed discussion to address this silent epidemic impacting our communities.
“Building influence at work for women means connection, but it can be hard to see how to do that, especially with people whose working style is very different from your own. I love helping women gain confidence and influence at work, so they can build a life they love.” – Carleen Hicks, founder of Love Your Working Life
Empowering women to reinvent themselves, translate their skills from one discipline to another, and turn weaknesses into strengths.
April Frazier is a confidence and leadership coach. She guides women to reinvent themselves, translate their skills from one discipline to another, and learn to turn their weaknesses into strengths. Buy the Guide and join us for key insights about how to Own your unique path and purpose.
“Every day, I help others reinvent themselves, translating their skills from one discipline to another and learning to turn their weaknesses into strengths so that they can become.” -April Frazier, founder of FRWD Coaching
April Frazier is a lane-changer who lives in the deep wilderness of self-actualization. She was a technologist who wrote code and led software development teams for 18 years before realizing that her true passion is guiding others to find their most powerful expressions. Now, she helps women reinvent themselves, translating their skills from one discipline to another, learning to turn their weaknesses into strengths so they can powerfully engage and create profitable, soul-soaked businesses that impact others.